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Sarvam AI
Sarvam AI launch key visual — “Built for Impact” set over a soft, cloud-like temple arch in warm orange.
DesignGayatri, Navaneeth Venu
MotionSumit Lohar
AccountNeelkanth Patel
Extra hands (Design)Ashwin Adiga, Disha Chatterjee, Urja Mehta
Sarvam is building India's own AI — a full-stack platform of models made for Indian languages, not adapted from elsewhere. For the launch of two of them — Bulbul, its voice model, and Akshar, its document reader — we set the visual style and the way everything moved. A stylescape, and a motion guide the films would follow.
A blue-lilac temple-arch key visual with the Sarvam mandala mark at its centre.A “Hindi — Storytelling” tile with the green Sarvam bloom mark.An “It’s time” tile — a blue bloom mark on black with a cursor.An “India’s AI platform” tile scattered with the coloured bloom marks.A social-post mockup carrying the Sarvam launch visuals.A “Powered by models that reflect India” tile, ringed by the bloom marks.